E-commerce company Digital River announced its acquisition of Fatfoogoo, an in-game and online commerce service provider specializing in virtual goods, with a cash transaction of approximately $10 million.
Founded in 2006 and based in Vienna, Austria (with offices in the UK and U.S.), Fatfoogoo offers its clients the ability to implement publisher-to-player and player-to-player transactions in online games and virtual worlds through white label turnkey solutions or individually configured modules.
Minneapolis-headquartered Digital River offers a platform for online businesses, including software and game publishers, to handle a range of tasks like site development and hosting, order management, fraud management, export controls, tax management, physical and digital product fulfillment, multi-lingual customer service, advanced reporting and strategic marketing services.