The social gaming landscape in the country is witnessing a growth momentum due to easy access to mobile and Internet facilities which is offering youths exciting platforms for expanding their circle of friends.
The growth of social networks sites, the time spent by users on them, the high entertainment value proposition and opportunity to engage in fun and casual interaction with friends, was fuelling the social gaming market, say social gaming experts.
"Worldwide over 500 million play social games. In India more than 10 million (over 50 per cent) of Facebook users play social games", says Deepak Abbot, Vice President-Product, Zapak.com, one of the leading social gaming players.
The growth of social networks sites, the time spent by users on them, the high entertainment value proposition and opportunity to engage in fun and casual interaction with friends, was fuelling the social gaming market, say social gaming experts.
"Worldwide over 500 million play social games. In India more than 10 million (over 50 per cent) of Facebook users play social games", says Deepak Abbot, Vice President-Product, Zapak.com, one of the leading social gaming players.